THE FUTURE IS NOW
James Scott McKnight is from Strathaven, a small countryside town in the west of Scotland. He started his career as an actor and studied, writing, directing and devising theatre in Edinburgh and is now a creative director, producer, writer, designer and brand strategist based in London.
In December 2023 James took on the role of Chief Executive Officer of Andrew Lloyd Webber’s Really Useful Group after 2 years as Executive Creative Director at PopHouse Entertainment where he remains on the Investment Advisory Committee. Previously James spent seven years as Chief Creative Officer - J.K. Rowling's Wizarding World (Harry Potter and Fantastic Beasts).
James’ work has taken him from publishing, theatre and TV & film franchises such as Harry Potter, Lord of the Rings, The Chronicles of Narnia and Paddington Bear; to global entertainment brands such as Spongebob Squarepants and Hello Kitty.
James has developed creative, brand, franchise, and content strategies as well as produced award-winning entertainment projects across a variety of categories for many major global brands.
Check out James' Linked in Profile here: www.linkedin.com/in/mcknightjames